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SeedZ Management Trainee Programm (m/w/d) - Track GENERAL MANAGEMENT - April 2027

Düsseldorf, Germany

Run the brand like it's yours.

In Marketing here, you don’t just work on a brand, you run it. From day one, you are expected to operate with the autonomy and accountability of a business owner. That means balancing two extremes: you need the creative vision to shape a brand’s identity, alongside the operational grit to manage a complex portfolio and drive daily execution.

Skills you'll sharpen here

  • Big idea creation
  • Brand building
  • Content creation
  • Marketing literacy
  • Marketing strategy
  • Omnichannel experience design

As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.

Inside the operation

  • What does being a marketer here mean?

    Marketing is the strategic heart of our business. You will steer cross-functional teams to turn strategy into reality. With 37+ brands, the scale is massive and the expectations are high. If you want full accountability for both the big ideas and the bottom line, here is where you can do it. Consider this one of the best entry points to a career with us. We're not looking for beauty lovers or experts. We're looking for go-getters with an entrepreneurial spirit.

SeedZ Management Trainee Programm (m/w/d) - Track GENERAL MANAGEMENT - April 2027

Düsseldorf, North Rhine-Westphalia, Germany

Hallo, wir sind L'Oréal. Wir bauen nicht nur Marken auf, wir gestalten die Art und Weise, wie die Welt Schönheit erlebt. Neugierig? Lies weiter, das könnte die Chance deines Lebens sein.

A Day in the Life Als SeedZ Management Trainee im Track General Management rotierst Du innerhalb einer Division für jeweils 6 Monate durch zwei unserer Schlüsselfunktionen in Marketing & Commerce. Du berichtest Du an erfahrene Manager*innen und profitierst von einem Buddy-Programm sowie kontinuierlichem Feedback. Nach 1 Jahr landest du in deiner Festposition. 

  • Business-Ownership: Du übernimmst die operative und strategische Mitverantwortung für unsere bekannten Marken bzw. Kunden.
  • Projekt-Verantwortung: Du leitest eigenständig Commercial- und Marketingprojekte ab Tag 1.
  • Marktanalysen: Du identifizierst proaktiv neue Wachstumstrends und Konsumentenbedürfnisse.
  • Transversale Zusammenarbeit: Du kooperierst eng mit Agenturen sowie internen Schnittstellen (Digital, Supply Chain, Controlling).

We Are Looking For

  • Erfolgreicher Masterabschluss mit Schwerpunkt Marketing/Sales sowie relevante Praxiserfahrung.
  • Unternehmergeist, analytische Stärke & Datenaffinität.
  • Agilität & schnelle Auffassungsgabe sowie Mut zu neuen Ideen.
  • Kollaborativer Teamgeist für cross-funktionale Zusammenarbeit.
  • Ausgeprägter Wille zu kontinuierlichem Lernen und persönlichem Wachstum.
  • Starke Kommunikationsfähigkeit sowie fließende Deutsch- und Englischkenntnisse.

What’s In It For You

  • Ein attraktives Einstiegsgehalt von ca. 67.100 € brutto/Jahr inkl. Profitsharing sowie umfassende Sozialleistungen.
  • Ein Ort, an dem du deine Komfortzone verlassen und über dein Potenzial hinauswachsen kannst (hier wirst du ermutigt, Neues auszuprobieren und Risiken einzugehen!).
  • Echte Verantwortung ab Tag 1 – kein Zuschauen an der Seitenlinie bei L’Oréal.
  • Ein Umfeld, in dem Menschen jeder Herkunft, Alters, Religion, Geschlechts, sexuellen Orientierung oder Behinderung akzeptiert, gehört und gefeiert werden!
  • Ein Ort, an dem du zu etwas Größerem beitragen kannst (gesellschaftliches Engagement unserer Marken).

Who We Are Komm zu L’Oréal, der weltweiten Nummer 1 im Kosmetikmarkt, präsent in über 150 Ländern. Seit über einem Jahrhundert verändern wir uns, angetrieben von Daten, Technologie, Innovation und Wissenschaft. Gemeinsam meistern wir große Herausforderungen und setzen uns dafür ein, die Welt zu einem inklusiveren und besseren Ort für alle Menschen und unseren Planeten zu machen.

Wir verpflichten uns zur Gewährleistung inklusiver Rekrutierungsprozesse und zur ethischen und gerechten Förderung jedes Bewerbenden. Der Konzern verbietet streng jegliche Diskriminierung von Bewerbenden aufgrund von Geschlechtsidentität, sexueller Orientierung, sichtbarer/unsichtbarer Behinderung, Herkunft, Alter oder Religion. Wenn du mehr über unsere Initiativen im Bereich Vielfalt, Chancengerechtigkeit & Inklusion erfahren möchtest, schau gerne hier vorbei.

Entdecke Insider-Tipps von unseren Recruitern auf TikTok @LorealGroupe!


  • Reference number: 252080
  • Location: Düsseldorf, Germany
  • Date posted: 09/02/2026
  • Employment type: Full-time
  • Professional field: Marketing
  • Type of contract: Management Trainee Programme
  • Marketing Transversal
Explore this location

AI Charter: our pact

Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.

View our AI Charter (opens in new window)

Your marketing journey: no single path for all

At L’Oréal, we believe your growth is as unique as your ambition, and your journey here is never static. We provide an infinite playground where you can build a "Portfolio of Careers" across our 4 divisions and 37+ global brands, moving seamlessly within our playground of possibilities.

  • Marketing roles such as like Product Management, Campaign & Content Management, Online Management etc
  • A geographic scope such as local market or zone or global (DMI)
  • Transversal growth: into different functions such as commercial, digital or general management
  • Strategic leadership: growing into roles such as Marketing Director or General Manager

Related content

  • Anatomy of a Blockbuster: The Sky High Story

    See how our marketers used disruptive CGI and social-first "Big Ideas" to make a mascara #1 globally in just weeks. It’s a real-world masterclass in high-stakes immersion, showing how we marry creative risk with the operational grit to win the hearts of billions.

  • The Art and Science of Fragrance

    Marketing here is tech-augmented. Discover how we’ve re-engineered the very way we extract scent - using zero water and low energy through innovations like OsmoBloom. This is the playground for a creative visionary who dreams of a sustainable future and a born organiser who delivers it through world-class scientific and commercial mastery.

What our people say

L’Oréal is the amusement park for a Marketeer like me because if you have an innovative spirit, entrepreneurial attitude and strong motivation, L’Oréal enables you to do almost whatever you want.

Damiano, Marketing Manager Vichy, LATAM

What we bring to the table

Please note: The exact benefits can vary depending on your country.

  • A Competitive Salary to Secure Your Talent

    Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.

  • Your Health & Well-being First

    You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.

  • Unlock Your Potential

    From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.

  • Flexibility for a Balanced Life

    Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.

  • The Ultimate L'Oréal Experience

    Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.

  • Thriving Community

    Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.

Think you’d be a great fit? We’d love to see you apply.

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  • Marketing, Düsseldorf, North Rhine-Westphalia, GermanyRemove