Senior Key Account Manager
Bucharest, Romania
Own the business, not just the sale.
Commercial roles here go far beyond a standard sales pitch. You will operate in a true O+O (Offline + Online) environment, connecting physical shelves with digital carts across everything from mass market to luxury boutiques and social commerce. The expectations are high: you will negotiate directly with major retailers, take early ownership of your strategy, and manage a real P&L (Profit and Loss). If you want to build sharp omnichannel skills and see your decisions directly impact how the world buys our iconic brands, this is where you do it.
Skills you'll sharpen here
- Business opportunities identification
- P&L management
- Sustainable business model design
- Negotiation
- Activation excellence
- Omnichannel experience design
As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.
How we do business?
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You won’t be boxed into a single channel.
You’ll navigate a massive Offline plus Online (O+O) ecosystem, from mass retail and pharmacies to luxury boutiques and e-commerce, working alongside Marketing to connect physical shelves to digital carts..
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Expect early ownership and a steep learning curve.
You won’t sit on the sidelines. You will manage real budgets, drive live negotiations, and deliver immediate business impact. To back you up, our Commerce University will arm you with the exact omnichannel skills needed to thrive here.
Senior Key Account Manager
Bucharest, București, Romania
Life is too short for a boring career, so build an extraordinary one with us. We believe your career should spark the same thrill and curiosity as your personal interests. Creativity drives everything we do, turning ideas into meaningful impact. With opportunities across brands, markets, and divisions, your growth knows no boundaries.
A Day in the Life
As a Senior Key Account Manager for the Consumer Products Division (CPD) in Romania, you will play a pivotal role in developing strategic clients and shaping how our brands connect with consumers. Reporting to the Channel Leader, you will own the commercial relationship and drive mutual, sustainable growth. You will collaborate closely with cross-functional teams to establish L’Oréal as the top partner in the beauty category. Your responsibilities will include:
- Sales & Market Share Growth: Own the P&L for your designated clients; design, negotiate, and execute annual joint business plans to achieve sales growth, market share gains, and profit targets.
- Relationship & Partnership Development: Establish and maintain strong, collaborative partnerships with key retail stakeholders, buyers, and category managers, aligning customer strategies with L’Oréal counterparts.
- Omnichannel & Digital Shelf Excellence: Lead promotional activities, major product launches, and trade marketing campaigns; deliver best-in-class execution on the digital shelf (optimizing availability, content, search placement, and ratings/ reviews).
- Cross-Functional Collaboration & Analytics: Partner with Supply Chain, Finance, CatMan, and Marketing to ensure accurate sales forecasting (sell-in/ sell-out) and seamless operational execution, while continuously monitoring performance metrics to make data-driven adjustments.
We Are Looking For
We are seeking a strategic, result-driven commercial professional who thrives in a fast-paced environment and possesses a strong analytical mindset. To succeed in this role, you should demonstrate:
- Commercial & Account Mastery: Proven experience in commercial roles within the FMCG sector, with a strong track record in key account management, negotiation, or category management.
- Financial & Analytical Acumen: Strong experience in P&L management, budgeting, and utilizing market insights and commercial KPIs to make data-driven decisions.
- Digital & Retail Fluency: Solid understanding of modern trade dynamics, e-commerce shelf optimization, and activation strategies across both physical and digital channels.
- Stakeholder Influence & Collaboration: Exceptional communication, negotiation, and presentation skills with the ability to inspire teamwork and build trust with senior retail partners.
- Education & Languages: A university degree (preferably in Economics, Business, or a Technical field) and fluency in both Romanian and English. Advanced proficiency in Microsoft Office (Excel, PowerPoint) is required.
What’s In It For You
- A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
- An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
- A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
- Unlimited access to the L’Oréal “MyLearning Platform” to boost your competencies development.
- Access to the L'Oréal Share & Care package: 25 days annual leave, meal tickets, health & life insurance, personalized Onboarding Plan, career coaching, yearly sports activities compensation, sales bonus etc.
- Cherry on the cake: products from our brands’ portfolio on special occasions.
Who We Are
Join us at L’Oréal, the world's #1 beauty company present in over 150 markets. For over a century, we have been transforming; fueled by data, tech, innovation, and science. Together, we tackle big challenges while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
Want to discover more about L’Oréal Careers? Get the insider tips from L’Oréal recruiters on TikTok @LorealGroupe!
Beware of recruitment scams! L'Oréal only accepts applications through our official careers website. If you encounter suspicious recruitment activity, please report it immediately.
- Reference number: 255316
- Location: Bucharest, Romania
- Date posted: 09/30/2026
- Employment type: Full-time
- Professional field: Commerce
- Type of contract: Permanent
- Account Management
AI Charter: our pact
Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.
View our AI Charter (opens in new window)
What our people say
Commerce here moves fast, but you have total autonomy. You can go deep as an RGM expert or go broad across divisions and business models. You build the path you want.
Adam, Chief Growth Officer - Luxe, SAPMENA
What we bring to the table
Please note: The exact benefits can vary depending on your country.
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A Competitive Salary to Secure Your Talent
Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.
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Your Health & Well-being First
You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.
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Unlock Your Potential
From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.
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Flexibility for a Balanced Life
Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.
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The Ultimate L'Oréal Experience
Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.
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Thriving Community
Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.
Think you’d be a great fit? We’d love to see you apply.
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